ThebookdocumentsHongKong’sneonsignswhilsttakingonahistorical,socio-cultural,andcontextualstudyofvisualculturearoundthecity.Itexplorestheinter-relatedcomponentsofneonsigns,includingeachsign’suniquevisualaestheticanddesign,thehistoryofcraftsmanshipandtraining,andhowthestreetscaperelatestoHongKong’sconsumerculture.
VISUAL KONG LIGHTS CULTURAL HONG